GOOGLE MAPS DATA

Every business on the map, ranked for outreach.

Google Maps knows every local business in your area. Getting that list is the easy part and half a dozen tools do it. Deciding which twenty of the three hundred deserve a call this week is where the hours actually go.

WHAT THE TOOLS DO

Extraction tools pull the listings and hand you a spreadsheet. Name, address, phone, rating, review count. Accurate, fast, and completely unsorted. You still have to read all three hundred rows to find the ones worth your time.

WHAT ZIPLEAD DOES

Pulls the same businesses through the official Google Places API, then scores each one 0-99 on outreach readiness. Every row carries the review count and rating, ad detection, site health, and whether there is a real phone number and contact email. The list arrives ranked.

THE GUIDES

Which tool, and what it actually costs.

SIDE BY SIDE

ZipLead against the extraction tools.

ToolStarting priceBuilt for
OutscraperPay-as-you-go, no monthly fee. First 500 places free, then $3 per 1,000, so $28.50 for 10,000 (checked on their pricing page Sep 12 2026)People who want raw business data exported to CSV at volume, without committing to a subscription.
Scrap.io$49/mo Basic (10,000 export credits), $99 Professional, $199 Agency, $499 Company billed monthly; $35, $69, $139 and $350 a month billed yearly. One credit is one exported business, counted once per 30 days (checked on scrap.io/pricing Sep 27 2026)Teams pulling large volumes of local business data, especially outside the US.
ApifyThe Google Maps actor bills from $1.50 per 1,000 places on the $999/mo Business tier, $4 per 1,000 on the free tier, with place details, contacts, reviews and images billed as separate add-ons. Platform plans are $0, $19, $199 and $999 a month, and the monthly fee is prepaid usage rather than a license fee (checked on apify.com/pricing and the actor's own pricing tab Sep 27 2026)Developers and technical teams who want programmable scraping they can wire into their own systems.
ZipLeadFree, then $59/moAnyone who sells to SMBs and needs the list ranked, not raw

Worth saying plainly: these are good tools and for a lot of buyers they are the right answer. If you want raw records at volume and already have a process for sorting them, an extraction tool is cheaper per row. ZipLead is for the step after that.

Run one on a market you know.

5 free searches a month, no card. Pull your own ZIP and judge the ranking against businesses you already recognize.

Run a free search